Using a business model to run public schools topic at Helena Education Foundation’s fifth annual leadership institute
| August 17, 2007 |  View for printing |
Doug Mitchell said school systems should pay attention to corporate America because it spends billions of dollars, with a capital B, on finding out what is the will of the people.
Mitchell, president of the marketing firm The Mitchell Group http://tmgcomm.net/ , gave the introductions at the Helena Education Foundation’s http://www.helena-edfoundation.org/ fifth annual leadership institute, Awakening the Sleeping Giant: The Business Model in Public Education at Carroll College Thursday.
A group of leaders from Helena and beyond spent part of the day in small groups discussing which aspects of the typical business model — including assets and liabilities, shareholder relationships and responsibilities, and marketing — fit public education. They tried to determine how these models can be used by communities to enhance and promote public schools and therefore businesses within the communities.
By ALANA LISTOE - IR Staff Writer
Full Story: http://helenair.com/articles/2007/08 ... 1707_01.txt
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