MATR News: How Madison Avenue Is Wasting Millions on a Deserted Second Life

"The State with the Best Education Wins!"

Read more stories about
Funding and Building your Business>>

MATR Sponsor:

Montana Chamber Choices -The group health insurance program of the Montana Chamber of Commerce. Visit >>

MATR Supporters:

Strand & Associates - Among Montana’s Most Experienced and Successful Lobbyists and Public Relations Professionals. Persuasive. Thorough. Effective. Visit >>

Magnificent Montana – Finding premier ranch, timber, agricultural and residential properties for the stewards of Montana’s lands and way of life. Visit >>

How Madison Avenue Is Wasting Millions on a Deserted Second Life

July 25, 2007

View for printing

Embedding Ads Into Games Seemed Like a Good Idea

For months, Michael Donnelly had been hearing all about the fantastic opportunities in Second Life.

Frank Rose

Full Story: http://www.wired.com/techbiz/media/m ... 08/ff_sheep
No reader comments so far. Be the first to comment by clicking the button below.

Reprinted under the Fair Use doctrine of international copyright law. Full copyright retained by the original publication. In accordance with Title 17 U.S.C. Section 107, this material is distributed without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes.

E-mail this page to a friend!

Lijit Search