Web sites can build sales, expand reach. But many owners unsure how to start

"The more local and independent you are as a business, the less you see the need for a Web site," he said. "Then the light bulb goes off: ‘Why didn’t I do this before?’ "

By Ann Meyer
Special to the Tribune

Full Story: http://www.chicagotribune.com/business/chi-mon_minding_0702jul02,0,6971095.story?coll=chi-business-hed