Networking for entrepreneurial survival

Many entrepreneurs hear the word "networking" and assume that this is what you do when you need a job. I know several individuals who cringe at the thought of having to "push" themselves on others in order to search for a new position.

Breathe deeply and take a few minutes to absorb the realities of what the terms "networking and networks" mean in today’s competitive environment.

By Gary Williams
Brigham Young University

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