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Making a pitch in less than a minute

April 26, 2007/

Thirty seconds.

Barely enough time to pour a cup of coffee, but still enough to deliver an elevator pitch.

Elevator what?

Well, that’s the speech you’d give if, say, Bill Gates stepped onto an elevator with you and you had the length of the ride to sell him on your business.

JAMIE HERZLICH

Full Story: http://www.newsday.com/business/ny-bzherz5183270apr23,0,6034927.story?coll=ny-business-print

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