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Market Research and Competitive Analysis

April 24, 2007 /

MATR Sponsor (view all)


The MDT Disadvantaged Business Enterprise (DBE) Program encourages and supports the participation of companies owned and controlled by socially and economically disadvantaged individuals in transportation contracts.

Is there is a market for your product? If so, is it a competitive market space? Who are the key players? Can you clearly differentiate your offering from the competitors’ so customers will buy your product? These are just some of the questions entrepreneurs should ask themselves before launching a new company or product. Conducting quality market research and competitive analysis is the focus of this collection. Valuable insights into performing solid primary and secondary market research activities and proven techniques for analyzing market and competitor data are included.

Full Collection of Papers: http://www.eventuring.org/eShip/appmanager/eVenturing/eVenturingDesktop?_nfpb=true&_pageLabel=eShip_collectionDetail&_nfls=false&id=Entrepreneurship/Collection/Collection_083.htm

MATR Supporters (view all)


The Kalispell Chamber of Commerce is the longest-standing and leading advocate for the Flathead Valley community and business climate.

Big Sky Commerce is an integrated provider of merchant credit card transaction processing services, check processing services, Internet payment gateways, related software application products and value-added services.

Bozeman is a rapidly growing city with a high quality of life in part due to the easy access to the outdoors, burgeoning tech industry, and cultural experiences it offers.
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Dorsey & Whitney - An International business law firm, applying a business perspective to clients' needs in Missoula, Montana and beyond.

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