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Branding is key to future success for small companies and startups

March 21, 2007/

Early branding of a small or emerging company is key to business success. It is the quickest way for your company to express what it is and what it can offer. Inaccurate branding of a new business can make it difficult for people to grasp why the business exists.

Full Story: http://sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2007/03/21/BUGMFOOIFO1.DTL&type=business

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