Show Me the Money, Part I — Greed or Fear: What Really Motivates Investors

In the first of a two-part series on funding your startup, our columnist gives the lowdown on loans, equity investment, and grants

by Christine Comaford-Lynch

Full Story: http://www.businessweek.com/smallbiz/content/mar2007/sb20070312_241833.htm?chan=smallbiz_smallbiz+index+page_today%27s+top+stories

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Greed or Fear: What Really Motivates Investors

Understanding why investors put money into businesses can help you figure out who to approach and how to go about it.

By Asheesh Advani

Full Story: http://www.entrepreneur.com/money/financing/startupfinancingcolumnistasheeshadvani/article175464.html