Read more stories about
Government Technology >>

MATR Sponsor:

MATR Supporters:

Constituent relationship management in government is in its early stages, yet CIOs can still gain some valuable insight.

January 4, 2007View for printing

While large cities have aggressively adopted the popular customer tracking software, very few counties, mid-sized municipalities and smaller cities have implemented CRM, according to Spencer Stern, a lead partner at Market Strategies Group, a consulting firm.

By Shayne C. Kavanagh and Lydia Murray

Full Story: ... ntent=story
No reader comments so far. Be the first to comment by clicking the button below.

Reprinted under the Fair Use doctrine of international copyright law. Full copyright retained by the original publication. In accordance with Title 17 U.S.C. Section 107, this material is distributed without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes.

E-mail this page to a friend!