Everett, Washington to spend $250,000 on image

City officials say the money will pay for a whole new identity, not just a slogan.

By David Chircop
Herald Writer

Full Story: http://www.heraldnet.com/stories/06/12/21/100loc_a1image001.cfm

***

Oregon- branding the state

To build oregon’s economic health by applying
unified branding practices to oregon products,
people and places.

http://www.oregon.gov/BRANDOREGON/BrandBook.pdf