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Swapping job security for a startup

Why did Toni Schneider leave a good job at Yahoo to dive back into the fray with blog-software maker Automattic? Once an entrepreneur, always an entrepreneur.

Open-source is a great idea for users–they typically get a decent product for free. But it’s a far trickier proposition for companies trying to make a buck from an open-source application.

That didn’t deter Toni Schneider from quitting Yahoo, where he was a vice president, and joining Automattic in January. The startup, based in San Francisco, is named after 22-year-old co-founder Matt Mullenweg–the "Matt" in "Automattic" and the developer of WordPress, an increasingly popular open-source blogging tool. Launched six months ago, the company already claims 150,000 users. Schneider, 36, is now aiming to build a real business on top of Mullenweg’s creation.

John Battelle, Business 2.0 Magazine

Full Story: http://money.cnn.com/2006/04/18/magazines/business2/startuptype/index.htm

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