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Big Blue paints itself green. "Global Innovation Outlook 2.0" now available

The Global Innovation Outlook provides a platform for some
of the world’s most interesting thinkers—provocateurs and
pragmatists alike—to engage in a series of open, candid and
freewheeling conversations about important issues of our day,
from healthcare to the environment, the role of government to
the future of the enterprise. Rather than predicting the future,
it is a search for the sparks that will ignite meaningful change
for individuals, businesses and the world.

The GIO also investigates innovation itself—and the profound
ways in which it is changing. In fact, the most essential finding
of the first GIO, which was conducted in 004, might be that
innovation is no longer invention in search of purpose, no longer
the domain of a solitary genius looking to take the world by
storm. Instead, innovation is increasingly:

Global. The widespread adoption of networked technologies
and open standards is removing barriers of geography and
accessibility. Anyone and everyone can participate in the
innovation economy.

Multidisciplinary. Because the challenges before us are more
complex, innovation now requires a diverse mix of talent
and expertise.

Collaborative and open. More and more, innovation results
from people working together in new and integrated ways.

Within this collaborative environment, notions of intellectual
property are being re-examined. And those entities that view
intellectual assets as “capital” to be invested and leveraged—
rather than “property” to be owned and protected—will likely
reap the greatest returns.

Perhaps that’s why the GIO proves to be such a compelling
exercise for IBM and our ecosystem partners. It is an
investigation that invariably uncovers themes or patterns that
transcend particular industries or interests. Ultimately, the
GIO is an investigation of innovation that matters for us all.

Full Report: http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio/$FILE/GIO_2005.pdf

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