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Tricks of the Web search trade

October 28, 2005/

Q:We do a lot of advertising on the Internet through paid search advertising. We’d like to optimize our Web site to improve our paid and non-paid search rankings. There seems to be a million vendors claiming to do work in this area. What really works?

Cindy C.

Seattle

Answer by: By SUSAN SCHRETER
SPECIAL TO THE POST-INTELLIGENCER

Full Response: http://seattlepi.nwsource.com/business/246247_schreter28.html

Open Directory Project. http://www.resource-zone.com/

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